All Blues started as a side project for two old friends Fredrik Nathorst and Jacob Skragge. The duo wanted to create simplistic pieces with a personal twist - Everyday pieces which would stand out from the crowd still simply enough to wear from day to night. Nathorst and Skragge started the project by simply drawing ideas to piece of big paper and took them in to few shops in Stockholm. Encouraged with positive feedback from multiple stores they decided to launch their first collection of mens leather accessories in 2010, under the name All Blues. Later in 2015 the duo got a call from Acne Studios´s Jonny Johansson. The collaboration with Acne was carried out as a form of an international co-collection of metal jewelry. Since then All Blues has garnered well deserved attention for their luxurious scandi designs.

The ideas for All Blues pieces always comes from everyday life outside of fashion. An idea for a pair of earrings or a bracelet can arise from things like an broken egg on the floor or the shape of a rat eating snake. These themes are then transformed into pieces of jewelries and further to collections and concepts. In 2016 again All Blues gained international attention with a limited collection of earrings made from Skragge´s grandmothers necklace. Skragge´s grandmother had passed away earlier the same year and left a wish that her belongings should "spread with the wind". Skragge and Nathorst got inspired of this wish and the necklace was fallen apart and transformed into 37 handcrafted earrings and sold world wide. The heartbreaking story was puplished from New York Times to British Vogue.

All Blues doesn´t follow any typical fashion calender - instead they launch collections when ever it feels right. All the All Blues pieces are brought into life through precise processes and time-old techniques by expert artisans just outside Stockholm. Materials come from local metal jewelry suppliers. All Blues has made a conscious choice to keep the whole production process in Sweden for many reasons. Local production makes the quality control easy, gives flexibility, speed and freedom in the creative process and keeps the transport costs and emissions low.